In this article, I’ll be reviewing one such social media scheduling tool — Publer. You’ll learn about its key features, ease of use, analytics, pricing plans, and customer support. By the end of this review, you’ll know whether or not Publer is the right social media scheduling tool for your needs. Let’s get started. Editor’s Note: To get the most out of this review, I’d highly recommend you sign up for Publer’s free plan....
Podcasts are a great way to keep yourself informed about the most popular content marketing trends, tools, and tactics. One of my favorite things about podcasts is that you can subscribe to them and listen to the episodes on your own time. But here’s the catch: There are too many podcasts to choose from. With so many marketing podcasts vying for your attention, you may be wondering which ones devote the most time to content marketing....
For this interview, we had the privilege of inviting Pardeep Goyal, founder of CashOverflow. Pardeep is a self-confessed finance geek, content marketing expert, and a growth consultant for early-stage startups. He worked with an IT company for 7 years as the Tech lead before quitting to co-found two startups – SchoolGennie and PocketScience. After not finding success with his first two startups, he founded CashOverflow in May 2015 to help people generate passive income and achieve financial freedom....
However, one of the best ways to convert your readers is to ensure that your blog content is persuasive. So ask yourself; is my blog content convincing enough to convert visitors and readers to leads and paying customers? As a digital marketer, your job as a content creator is to use marketing content to educate, convince, and sell your offerings. And while some content you create will convert, several others will not impact your target audience....
In this guide to Snapchat advertising, you’ll learn how to advertise on Snapchat and create your first Snap ad using Snapchat Ad Manager. Why Advertise on Snapchat? Before getting started with Snapchat advertising, let’s examine why Snapchat is such an important platform for advertisers. Snapchat’s community spans a broad age range. It’s not just the teens who use the app, but Snapchat’s growing audience includes 50% daily users in the US who are 25 or older....
On-Page SEO is perhaps the most critical part of improving your site’s search traffic. Over the past few years, Google has released several algorithm updates (Penguin, Panda, and Hummingbird). Due to these updates, SEO experts all around the world have had to modify their on-page SEO tactics to reclaim their former search engine rankings. To help you keep up to speed with the ever-changing SEO landscape, we’ve compiled a list of 20 on-page SEO tips....
Robots.txt errors are amongst the most common SEO errors you’d typically find in an SEO audit report. In fact, even the most seasoned SEO professionals are susceptible to robots.txt errors. Which is why it’s important to get a deeper understanding of how robots.txt works. By understanding the basics, you’ll be able to create the perfect robots.txt file that makes it easier for search engines to crawl and index your pages....
As a result, it’s really important that you spend some time optimizing the technical SEO of your website. In this article, I’ll explain the key aspects of technical SEO and share 10 actionable tips you can implement right away to improve your site’s search presence. Plus, I’ve also included a Technical SEO Checklist, downloadable in PDF format which will help you put these SEO tips into action. But first, let’s cover some basics about technical SEO....
Marketers are increasingly prioritizing SEO over other marketing tactics. According to HubSpot, 61% of marketers say improving SEO and growing their organic presence is their top inbound marketing priority. So if you’re not too big on SEO yet, it’s time to jump on the bandwagon like most of your competitors. Having said that, the world of SEO is constantly evolving and ranking on page one of search engine result pages (SERPs) is easier said than done....
Unfortunately, what that means is that millions of websites do not meet their potential because they believed an SEO myth that kept them from ranking properly. You want to avoid that all too common problem. Here are three of the most common myths and the truth behind each claim. [ctt template=”9″ link=”U4Nn1″ via=”yes” nofollow=”yes”]3 Common Myths About SEO[/ctt] 1. Don’t Worry About SEO When Developing Content Myth: If you have high-quality content then you don’t need to do on-site search engine optimization....
If you’re a WordPress user who’s looking for a reliable VPN, you’ve come to the right place. In this article, we’ll reveal the 5 best VPN services for WordPress users. But before we share the best VPN services, we’ll first explain the basics of a VPN service, why it’s important, and why WordPress users need to use a VPN service. If you already know the benefits of VPNs, skip this section by clicking here....
In this review, we will evaluate AWeber on these factors – pricing, ease of use, features, customer support, and overall sentiment around the product. For many small business owners and bloggers alike, AWeber still remains the best email marketing service provider (ESP), far more proficient than any other email marketing service on the market. Read the full review to see if this is the right assessment. AWeber Review Pricing AWeber’s pricing is list-based....
Google has a plethora of free tools to help with your SEO. But Google Trends is perhaps the most underrated and underutilized SEO tool in Google’s repertoire. Even if you’re subscribed to premium SEO tools like Semrush, GrowthBar, or Ahrefs, you can still get a ton of insights and value from Google Trends. This post explains all the different ways you can use Google Trends to bolster your keyword research and SEO efforts....
Many new marketers and businesses still think of SEO and PPC as mutually exclusive. If you approach these search marketing strategies like two warring factions, then you are going to miss out on one profitable opportunity. To be clear, one is not necessarily better over the other on all accounts. But if you are left with a tough call between SEO and PPC due to budget constraints, it all comes down to understanding what your business needs and goals are....
In this post, I’ve created a list of five SEO tools that can help you on your journey to SEO success. Essentially these are the only tools you’ll ever need to improve the overall SEO of your website. So make sure you are having these tools in your marketing toolkit from day one. (Note: Aside from listing some of the key features of these tools below, I’ve also demonstrated a few cool ways you can use these tools to improve your search rankings....
Instagram presents a unique opportunity to visually represent your brand, celebrate its personality, and keep it fresh for all users who scroll through their Instagram feeds every single day. With the introduction of Instagram Stories, the photo-sharing social network now allows brands to tell engaging stories about their product, service, or work culture to their followers. Here’s a list of 10 brands on Instagram who should serve as an inspiration to your own Instagram content strategy....
That said, this popularity has a flip side as well. The WordPress plugin directory is similar to the Apple’s App Store. Like the iPhone users are spoilt for choice when it comes to apps, WordPress users have a plethora of plugins to choose from. The directory currently has over 55,000 different plugins to choose from and it’s easy to get overwhelmed, and even frustrated, if you’ve just installed WordPress on your site....
As such, marketers must prioritize email marketing and make it an integral part of their marketing strategy. Choosing the right email marketing software provider (ESP) can have a huge impact on the success of your email marketing strategy. In this article, we’ll review the 6 best email marketing tools your business can invest in. Top 6 Email Marketing Tools for Small Businesses 1. SendinBlue Top 6 Email Marketing Tools for Small Businesses1....
The total month-on-month revenue was down by 15.89% and the profits were down by 19.06%. As you can see from the numbers, this was a disappointing month in terms of affiliate income. This income report puts things in perspective and it’s time I took stock of things and focussed on creating fresh content for my affiliate partners with a lot more frequency. Hoping to ramp up my affiliate efforts in the coming months....
All of us probably have the same content marketing goals — to drive traffic to our website, boost sign-ups, build authority, and ultimately to make more money. All these are achievable with Quora, and yet it continues to fly under the radar. If you want to supercharge your content marketing campaign, it’s about time you were serious about Quora marketing. In this article, I’m going to show you how to use Quora marketing as part of your content strategy....
