Email marketing is one of the most powerful tools in a digital marketer’s toolbox. It can help generate new leads and eventually nurture them into customers. According to HubSpot, email marketing has an ROI of 4300% and according to DMA Insights, 99% of consumers check their email every day. Despite the high ROI, there’s serious work needed to realize the ROI from email marketing. If you want email marketing to succeed, you need to send your emails to the right people at the right time and build an email list that is constantly engaged....

That was when I discovered the true meaning of growth hacking – marketing techniques used by startups/small businesses/solopreneurs to grow their respective businesses in the absence of big budgets. These marketing techniques are often metric and ROI driven, rather than chasing vague notions like branding or mind share. In the past few years, top companies like Netflix, Dropbox, and Airbnb, among others have used growth hacker marketing techniques to acquire new customers and achieve sustainable growth....

I wish I could answer in a yes or no format. But then, I would be depriving you of all the insights and developments leading to the answer. It’s a popular belief that nofollow links do not pass PageRank (aka link juice). Generally, they don’t. But, in certain cases, they shatter this dearly held notion. Download Now: The Ultimate Guide to Link Building – 25 Actionable Strategies to Build High Quality Backlinks [Free eBook] The purpose of this blog post is threefold, i....

In fact, according to a recent research conducted by Marketing Sherpa, 60 percent of customers selected email as the most preferred communication method for receiving regular updates and promotions from brands they are doing business with. Furthermore, a Forrester research found that people are twice as likely to sign up for an email list as they are to interact with you on social media. And to further drive the point home, the ROI on email marketing is incredibly high....

In an attempt to deconstruct the complex world of cryptocurrency and blockchain, we have already covered the best crypto YouTube channels and top cryptocurrency podcasts on our blog. So I decided to expand the list of cryptocurrency resources by listing down the best cryptocurrency books that every crypto enthusiast and investor should read. The world of cryptocurrency and blockchain may seem overwhelming at first, but the books listed here cover all the essential aspects you need to know to get a deep understanding of how crypto works and the potential it offers....

With its easy-to-use drag-and-drop editor and a plethora of advanced features such as email autoresponders and split testing, AWeber quickly became the preferred email marketing service provider (ESP) of small businesses everywhere. But as email marketing evolved over the years, AWeber has found it difficult to retain its dominance in the email marketing space. If you’ve stumbled on this article, chances are that you’re seeking an alternative to AWeber. You’ve come to the right place!...

Here’s the truth! Investing in Bing ads doesn’t mean you need to stop investing in Google Ads. Bing will probably never catch up to Google’s dominance in search engines. This is not a typical “Google Ads vs Bing Ads” article. Having said that, there are certain features on Bing that are either missing in Google Ads or just simply better. We’ll be highlighting these features and more in this article and help you understand some of the unique benefits of advertising in this platform....

Do you want to know how I increased organic traffic to one of my posts by 146% in just 30 days? It’s an SEO secret that is overlooked by even the most experienced SEO pros. In this article, I’ll share the exact 5-step process I used to boost search traffic for an old article that was losing traffic. Not just that, this post which was originally published in mid-2017, was ranking at position #5 on Google for my target keywords....

If you’re in need of inspiration in your entrepreneurial journey or you’d like a break from your hectic schedule, watching business documentaries is an excellent way to unwind and learn more about your craft. Business documentaries can be both entertaining and insightful, while also providing important lessons and mental models in innovation and critical thinking. While you can always watch business-focused movies like The Social Network, The Wolf of Wall Street, and Boiler Room, the element of authenticity in business documentaries resonates with entrepreneurs at a deeper level....

Getting on the front page of Google is no easy task. There are just ten spots available. There are a lot of factors that go into making a piece of content rank. One of the most important is the number of backlinks. In this guide, I’ll share the system I use to land my clients up to 50 guest posts a month. I’ve applied this exact strategy, which took me over 12 months to perfect, across various niches....

January 2019 set a tough precedent in affiliate income for February. In terms of affiliate revenue and net profit, it was the best month I’ve ever had. Let’s face it: February is not the best month for affiliate marketing. It’s the shortest month of the year. This affected my affiliated earnings to some extent. That said, the main reason for this steep fall in affiliate income was that most of my focus was diverted towards my agency, where I was able to acquire three new clients in the same week....

“Yesterday’s remarkable is today’s really good and tomorrow’s mediocre.” “Are you a linchpin or a replaceable cog in a machine?” — This is the question Seth Godin compels us to ask ourselves in his New York Times bestselling book Linchpin, and then highlights the differentiating characteristics between the two, and goes on to reveal ways in which we too can become indispensable aka linchpins. All marketers know about Seth Godin....

With so many marketing channels out there, you have to go smart about your marketing mix as you cannot target people across every single touchpoint. From Twitter Spaces to micro-influencer targeting, we keep getting more and more platform options for reaching our audiences. But there’s one good old channel that continues to bring immense benefits to any business — email marketing. Email marketing is one of the few surefire ways to deliver your message and reach your customers in the most effective form:...

Due to their limited resources, many usually look for cheaper alternatives as the price of premium link building services simply doesn’t seem worth it. While that is a fair reasoning for someone inexperienced in link building, when you dive into the field, you quickly realize that proper link building simply can’t be done for a nickel. Download Now: The Ultimate Guide to Link Building – 25 Actionable Strategies to Build High Quality Backlinks [Free eBook] In this article, we will dissect what a proper link building campaign should look like and everything it entails....

You can watch both these reviews below. We’ll continue to do video reviews and walkthroughs of AppSumo deals going forward as well. So be sure to subscribe to the 99signals YouTube channel where you can find the latest video reviews. Also check out all the live deals at AppSumo to get massive discounts and lifetime access on some of the best business tools on the web. Video Reviews and Walkthroughs: AppSumo Deals in December 2018 1....

If you’d like to find answers to these questions, then you need to use our email marketing performance calculator. This email marketing performance calculator will help you find out how your email marketing stats compare to others in the same industry. Find Your Email Marketing Performance Score As email marketing continues to evolve, email marketing performance has become more important than ever. According to Business2Community, 85% of marketers agree that email marketing performance is on the rise....

Case in point: Google made 13 major algorithm updates in 2021. To stay ahead of the game and outrank your competitors in search results, you need to follow the SEO best practices and also follow the current trend to ensure your rankings don’t drop. Here are the 15 most common SEO mistakes in 2022 and the actionable steps you can take to fix them. 15 Common SEO Mistakes Mistake #1: Not Aligning Your Content with Search Intent If you want to rank your pages on Google, you need to create content that aligns with search intent (aka user intent)....

The only problem? There’s an overwhelming amount of business newsletters to choose from. At the end of the day, you wouldn’t want your inbox to be flooded with a gazillion newsletters. Which is why I decided to create this ultimate list of best business newsletters. Even with this curated list of business newsletters, I’d suggest you handpick only those newsletters that appear to be the most useful for you and your business....

GrowthBar is a powerful SEO and AI content creation tool for results-driven entrepreneurs, marketers, and bloggers. In this article, I’ll be doing an in-depth review of GrowthBar. You’ll learn about its key features, pricing, customer support, and ease of use. By the end of this review, you’ll know whether you should go for the paid version of GrowthBar. Let’s get started. Note: To get the most out of this GrowthBar review, I’d highly recommend you sign up for GrowthBar’s 5-day free trial....

The total month-on-month revenue was up by 5.58% and the profits were up by 4.34%. It’s a marginal improvement over last month’s affiliate earnings and net profit, but nowhere near close to the achievements in January. As always, before I reveal my side income earnings, let’s take a look at some of the key highlights of the month. (To learn more about why I started maintaining monthly income reports, visit this page)...